Your business is represented mainly through your branding. The use of graphics and branding is imperative to anchor down the companies visual representation, aims, services and values. For one logo or graphic to have so much responsibility is quite daunting. We will listen to your values and what your company offers, and then focus and design your branding around that, constantly bearing in mind the target audience of your business.
Your website is the image of your business being portrayed to your customers. The branding of a website can instantly inform a potential customer of the kind of information, products or services they can expect to find on your website, without looking closer at the website itself. Websites are the most fundamental part of a company, with the advance of technology and the ever growing Internet. The access to to such websites have never been easier and its predicted to continue growing in the same manner.
We can design a specific brand and feel for your website, including beautiful banners and amazing logos. We feel that with our team of designers we can provide you with a really professional website that really portrays the brand of your company.
Social Media Branding
Social media has never been so large, with the likes of Facebook and twitter really enforcing the power of the web. Your business needs a presence on these platforms. We’re here to help your business spread its image and brand on social networks. Supplying you with banners, profile images, background images and any other media you may need for your social accounts. Of course we can also set up these social accounts for you.
All of this digital branding is quite a minefield and there’s a lot of avenues you can go down. Things don’t change with the physical branding of your company. With product labels, logos, business cards, flyers, letter heads and templates just a few of the options you have. Once again, the professional team at WebDesires will work with you to get the exact style and feel you and your company are after. Stand out from the competition and get the branding and designs you deserve.
Why is branding so important?
1. Branding Improves Recognition
The major asset to any brand is the logo. We instantly recognise the golden arches of McDonald’s without even seeing the name. One of major components of your brand is your logo. The design of any logo is critical to the face of the company. It needs to be simple enough to be memorable to your clients and visitors, but also powerful enough to convey the right impression of your business.
2. Branding Creates Trust
A professional logo design and branding on your companies website and banners helps build credibility and trust. Visitors are more likely to turn into customers if they see a professional and legitimate looking brand. Its human nature to be cautious, so give them a reason to feel comfortable.
3. Branding Supports Advertising
Why would you even advertise without a professional looking brand? Some people do and it, more often than not, fails to have an affect on the market. Use your brand to your advantage and create nice professional looking adverts that will appeal to your chosen demographic. Keep your adverts focused on key areas, ensure your not to broad or to narrow with your advertising.
4. Branding Builds Financial Value
Having a brand helps build a name for business. The more the company grows the more value your brand has to your business. Having a strong brand usually ensures a company future business. Having such a professional brand and feeling around the company will also help make possible investors feel more at ease working with your company. Such investment could be the difference between making it a success and failing.
5. Branding Inspires Employees
Employees like to know they’re working towards something. having a brand and company message would help make your employees feel like they’re working towards that goal. Having such a strong brand really brings everyone together, under one roof so to speak. It also provides your employees with a feeling of security.
6. Branding Generates New Customers
Customers will be able to point your business and brand out to friends, family or even co-workers. If you have a memorable brand then your existing custom will continue to grow, brand awareness and business referral is important to any company whether they’re new or have been around fro some time.